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Dodger Blue > Dodgers News > Dodgers News: Manny Machado Trade Lends To Record TV Ratings On SportsNet LA
Dodgers News

Dodgers News: Manny Machado Trade Lends To Record TV Ratings On SportsNet LA

Matthew Moreno
July 26, 2018
3 Min Read
Behind The Cameras At Time Warner Cable’s Sportsnet La
Matthew Moreno/DodgerBlue.com
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The Los Angeles Dodgers trading for Manny Machado during the All-Star break generated enough buzz that has contributed to what’s been a record-setting season for SportsNet LA in terms of television ratings.

Machado’s debut with the Dodgers against the Milwaukee Brewers on Friday, July 20, was the highest-rated game on SportsNet LA immediately after the All-Star break, generating a 2.15 household rating.

The previous record was a 1.58 HH rating on July 15, 2016, when Chris Taylor nearly hit for the cycle in a 13-7 win over the Arizona Diamondbacks at Chase Field.

After dropping the second game of the weekend set to the Brewers, the Dodgers bounced back with an emphatic victory in the series finale. The 11:10 a.m. PT start drew the network’s highest household rating rating (1.74), ages 25-54 rating (0.92) and total viewers (128,677) for a morning start.

Additionally, SportsNet LA telecasts recorded the highest coverage in five seasons before the All-Star break, with a 1.67 household rating and 0.72 A25-54 rating (0.72) in five seasons. SportsNet LA average television ratings have increased 12 percent (HH) and five percent (A25-54) when compared to the next highest season (2017).

Debut episodes of the network’s flagship program, “Backstage: Dodgers,” recorded the highest-ever pre-All-Star break ratings in five seasons with HH ratings up 17 percent, A25-54 ratings up 14 percent, and viewers being up nine percent in comparison to the 2017 season, which held previous highs.

Fans who wish to subscribe to SportsNet LA are encouraged to switch to Spectrum Networks.

As part of our efforts to help you understand how we handle the personal information you share with us, and in preparation for the new European General Data Protection Regulation (GDPR), we’ve updated our Privacy & Cookies Policy. The updated Privacy & Cookies Policy will take effect on May 22, 2018. By using our services on or after that date, you’ll be agreeing to our updated Privacy & Cookies Policy. We recommend that you read our updated Privacy & Cookies Policy in full.

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TAGGED:Los Angeles DodgersSportsNet LA
ByMatthew Moreno
Matthew Moreno is a journalist from Whittier, Calif., who is a credentialed reporter and is currently the Executive Editor of DodgerBlue.com and LakersNation.com. In addition to covering Los Angeles Dodgers and Los Angels Lakers, Matthew has a strong passion for keeping up to date with the sneakerhead culture. It began with Michael Jordan and Air Jordan shoes, and has carried over to Kobe Bryant's signature line with Nike. Matthew previously was the lead editor and digital strategist at Dodgers Nation, and the co-editor and lead writer at Reign of Troy, where he covered USC Trojans Football. Matthew graduated from California State Long Beach University with a major in journalism and minor in communications. Contact: matt@mediumlargela.com
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